Allow us in order to introduce you to Chris Godwin. With almost 10 years of author success with Constant Content under his belt, Philip brings a lot to the desk when it comes to skill, talent, plus passion. His work at Continuous Content includes home-related content such as furniture, décor, diy, and more.
Hi Chris—it’s great to have you featured on our writer success stories series. We’ve worked together for a few years now, so I’m excited to get your story out to our market.
Nicely, first, thanks for thinking of me personally! We have definitely worked on several big projects over the years. I had formed to do a little digging, but my first piece to get Constant Content dates back to 2012. We’re coming up on 10 years!
That’s awesome! So what type of content have you been creating for Constant Content all this time?
These days I’m developing content for a few big, publicly traded companies, as well as a variety of smaller sized clients. Most of my function focuses on design and home-related items, from furniture in order to dinnerware and everything in-between. I also have a few customers who are more on the building finish of that sector or promoting products you might need to build a home—everything from flooring materials to hammers and Air conditioning units. I won’t name any kind of names, but these are areas anyone reading this is likely acquainted with.
It makes sense since I do have a design background and have labored on a variety of commercial and home projects for years. I also offered furniture and worked in trade showrooms when I really was young; both of my parents are interior designers, so I grew up with it.
I also adore branching out and composing other content when the client is a good fit. I actually started doing this type of work by writing recipes! Cooking is definitely a passion of mine.
Sounds like you have a large amount of variety to choose from! In terms of your “ bread-and-butter” assignments, do you say that you write a lot of SEO and product webpages for your home-product-related clients?
Yes, my concentrate is primarily SEO plus product pages for the clients. I also craft manuals on occasion for clients that will focus more on things like choosing or installing flooring, by way of example.
It’s hard to put an exact number on how much work I do since projects dash. Obviously, projects with decrease word counts — such as some product description webpages — push those quantities into the stratosphere.
It’s not at all unusual to write 3, 000 words in a day. During busy situations I might be working on 50 substantial pieces per week!
How do you keep yourself inspired to write so much client content? Can you give us the peek into your process so we can see how it results in writer success?
Oh boy, that is a tough one. How long do you want to listen to me talk about this particular?
I definitely have to keep myself organized that a calendar so I can easily see what’s coming up. This is really important for me now since several of my bigger clients are placing orders several months out there.
My composing process is relatively simple: I sit down and write! I am not a real early morning individual, but I typically try to get down to business as soon as I’m drinking my coffee. On a busy day, I am writing 20 minutes after I wake up.
Merely have a ton of SEO content that’s similar, I might work in pieces. I might compose introductions for a few pieces prior to moving on to other sections. But for long-form content or manuals that require a lot of research, that will doesn’t work at all.
Really, I feel this out on a daily or even by the hour basis. I ask me personally, Is this working? Is this effective? Am I feeling such as I’m out of words, or even am I really humming together? If something feels flat, I’ll try to shift the process, if that’s probable.
I definitely try to break up my times. Writing is relatively intense mental work; it’s hard to sit down and write for four hours. So I’ll write in the morning, take a break, have lunchtime, then come back to it in the afternoon.
I’m also not really averse to working during the night! I’ve been doing this work for a while now, but could that, I’ve kind of always been my own boss, so to speak. Which means doing the work when it’s most efficient for me. I have no problem coming back to a piece after dinner if I’m feeling trapped or I’m just away from gas earlier in the day.
One way I trick personally when I feel like I’m not really crushing it is to physically move around. Sometimes taking my notebook and setting up outside works. Sometimes I’ ll go sit on the sofa. We stand at the bar inside my kitchen sometimes. Many days, although, I’m just working inside my desk.
I don’t like interruptions while I’m working. I know writers that like to possess music on or listen to the news. Not me. The quiet room with a shut door is what I’m right after!
Brilliant! Just how did you get to know these clients? Did you publish for casting calls or even public requests on Constant Content?
After i first started working with CLOSED CIRCUIT I applied to casting phone calls and worked with clients to help them get content via public requests. Now, lots of my projects are types that I get through the amazing team at Constant Content. I’m lucky that they trust me. In some instances, I wrote the very first components of content for these clients when they had initial meetings along with Constant Content. I love those people projects because along with the customer, I get to shape the particular tone of the work. That is a writer’s dream, correct?
Really, though, I have to get back to the amazing people at CC that have helped me build this particular fabulous roster of customers. Again, they trust me, plus that’s something I think writers just getting started may not think about as much.
Writing, in more ways than a single, is about communication. I talk to somebody from CC almost every single day. Some days projects are simply lined up and I’m composing, and all I need to do is submit work. Other days, I’m working with the group to finalize orders to get clients, schedule new orders, etc .
Also i take deadlines very significantly, which I think has helped me earn trust from the internal team at CC and my clients. If I commit to a deadline, I’m going to have it done for you. There are NO exceptions.
That means staying disciplined and on schedule. It also indicates pushing through with a ten, 000-word day if that’s what I’ve committed to, even if I’ve fallen behind routine.
Do you write for the Constant Content catalog as well?
I did previously, but truthfully, I don’t possess any time for spec function anymore. My clients maintain me very busy! I am going to say that a lot of my parts that went into the catalogue have sold over time—even ones that were created for personal clients and seemed way too obscure to sell to a common audience.
It seems like writing for Constant Content is your full-time gig. But I know that you have a bunch of other passion projects on the side. Tell us a bit about that as well.
I’m also a musician, and not surprisingly, much of my music is built around storytelling and song lyrics. Constant Content has provided me using a huge amount of flexibility, particularly with scheduling, to go after that passion.
I have a report coming out at the end of this year plus completed my last record at the very tail finish of 2019. I’ve obtained a lot of other musical projects that are brewing too.
My spouse, who is in the arts and it is an editor for The Offing , is launching an independent record label plus publishing company as well. It is called Past Due, which has a great deal to do with my philosophy upon my creative work.
I think it was Charles Bukowski who said—and I’ m paraphrasing—that he chose to write because there were items that needed to be said and no one had said them, a minimum of not the right way. If they been around already, there would be no cause to create them.
The best, most urgent work is truly past due and just waiting to come to light. That is what writing means to me personally. So , I’m incredibly busy all the time, but my work together with CC really allows myself to get everything done—as long as I stay organized, anyway!
A good artist and an entrepreneur—I love it! How do you strike that balance?
I had no idea most days! No, of course I’m kidding.
The most important thing is that you can’t be afraid in order to roll up your sleeves plus work. For me, I might end up being writing in the morning and starting a recording session in the afternoon. Maybe I’m overall a piece for a client following a mid-day rehearsal across town.
I would have to work on a Sunday morning. It would be disingenuous to say that it’s always easy and that it’s never stress filled. But following those passions is not an option for me, therefore there’s no other way.
Once again, the flexibility that CC offers is amazing for me. I have deadlines, but when I do basically is up to me.
You mentioned to me within an early conversation that you are the cinephile. I’ m not sure if you knew this, but I’m also an indie filmmaker—and a big fan of your favorite director Michael Haneke as well. Tell us how cinema inspires you to do what you do.
I think that is so cool. In an choice universe, I like to think I would have been good at making films. Of course , I can say that as being a person who hasn’t gone through the particular day-to-day struggle of getting a show made. I have seen the making a record, loading machines in and out of live sites, etc . So the grass is always greener, right?
Yes, movie is a massive inspiration for me personally. It’s a different language, and something I don’t really speak as being a creator, so that could be one reason I’m so attracted to it. It’s still magical.
As far as my favorite movies, I actually do tend to gravitate to a lot of older stuff, along with some of the a lot more, uh, hard-edged auteurs these days like Michael Haneke, who else we already talked about.
Pale Flower , Masahiro Shinoda’s 1964 film, comes to mind right away. It’s also a movie that I don’t think many folks have seen. Dark, dramatic along with an incredible score by Toru Takemitsu.
The four hundred Blows , the fairly disturbing coming-of-age story composed and directed by Francois Truffaut, is also a long-time favorite.
I think Yasujiro Ozu’s Tokyo Tale is the greatest movie ever made.
Well, it has been the pleasure working with you all these years, and I want to thank you for taking the time to talk with me these days. Before we end this particular interview, do you have any final words of wisdom to help the Constant Content writers find writer success?
The best advice I could give would be to communicate constantly and value deadlines. With my huge clients, missing a holiday deadline, for example , could be disastrous.
If you do quality work, being responsive and a real pleasure to deal with can help you stand out. Do your work on time each time, and you will become truly precious to your clients. That means steady, consistent work will come for you instead of you chasing after it.
Thank you so much, Chris! We all wish you all the absolute best!
Interviewer: Rasanga Weerasinghe is really a director here at Constant Content. When he is not busy working with clients and writers he finds time to create, and direct films of genres.