How Rock Content’s Global Skill Created a Playstation Interactive Tale for WIPO

In late 2019, the World Intellectual Property Organization (WIPO), reached out to Rock Content with the goal of increasing their brand name awareness in North America.

This was at the onset of a deteriorating global pandemic that pushed businesses and employees in order to reevaluate the meaning of remote work policies, with nations such as Australia, France, as well as the UK having around 47% of their people working remotely .

The most common in-person meetings and brainstorming sessions for big projects were increasingly being replaced by conference calls – save for the few of all of us who have already been living in this particular remote work paradigm.

However , this was already our reality at Rock Content. As being a global company with teams distributed in 17 nations, we have been making complex articles projects for many of our business clients remotely. We have had years of experience in leveraging our highly vetted Worldwide Talent Network and substantial productions in a qualitative way.

Rock Content’s Sr. Supervisor of Talent Manager, Liz Vickers, who strongly thinks in the power of remote control talent said to me in one of our conversations that “freelancers empower companies to be agile, adapt to market needs real-time, and seize growth possibilities that may be otherwise out of reach. ”

This new challenge WIPO had brought to the table was familiar, we sensed at home and were ready to deliver in a global and remote mindset. Their intention was to create a digital story th at outlines just how intellectual property laws designed the first Playstation console release in Japan, 1994 .

The WIPO team desired something unique, new, plus visually striking. Being a game player myself, I was naturally excited at the challenge and chance to work closely with WIPO’s team on and influence visual assets approved by many legendary gaming companies for example Eidos and Square Enix.

As the producer I wanted to ensure I put together the best group possible that could help WIPO achieve their goals.

The particular assembled team

After ideating the general approach and structure of the parallax digital story, I thought we could use more creative flair and brought into the mix my years-long colleague, Nick Vaka , our own late-night showman (yes, he is the particular host of Rock Tonight . In case you have not seen it however, you should go there right now – and come back right here later, of course! ).  

Nick resides in Virginia, USA, and being an skilled animator, producer, and innovative director himself he assembled  a collage of pictures that would inspire the experience. The particular “Neo Tokyo” concepts had been presented to the program supervisor, Donna Hill, who was on the forefront of the project on WIPO’s side.

Rock Content’ h Global Talent Network executed the copyediting, illustration, web site design and frontend development for that experience. Livia Giorgini (Brazil), managed the project by means of Visually, Rock’ s proprietary platform for cloud-based manufacturing collaboration.

The content was based on a 10, 000 word content written and researched by the legendary David Greenspan, author of “ Perfecting The Game: Business and Legalities for Video Game Developers ”. With over 25 years experience working in business plus legal affairs for some of the very significant video game publishers, Jesse was uniquely qualified to tell the story of how the PlayStation’ s IP came to be .

Jorge Ignacio Castillo (Vancouver, British Columbia) worked with with Donna and Brian to adapt the content for any digital story. This was a major challenge given that David’s primary article was extremely fact-rich and full of relevant details. This eventually paved the way for that design and development magic to happen on the visual end.  

Lisa Eyo (London, UK) was tasked with making the original creative direction and vision become more active. Designing her own marvelous pictures and leveraging assets approved by gaming companies Donna proved helpful closely with, she was able to deliver an eye-catching Neo Tokyo landscape spanning over the whopping 30 parallax/CSS cartoon screens.  

The frontend advancement was executed by BrainyYack (Toronto, Canada), who worked on the CSS, SVG, and JavaScript animations; bringing the Neo Tokyo landscape to life with a barrage of flickering lights, meteors, rocket launches, moving samurai swords, and more. This particular talented team leveraged the following libraries and frameworks:

  • HTML5
  • JavaScript
  • SCSS for compiled version associated with CSS
  • Swiper library for scrolling results and horizontal direction routing
  • Screenfull library for swapping screen in order to full screen mode
  • Browser library to detect and apply specific settings depending on each browser (safari, chrome, firefox, IE)

After an extensive collaboration with WIPO, working via copy and design changes, asset research and home loan approvals, and an involved growth cycle, the experience is live and ready to view here .

Collaborative work that brings results

Check out what WIPO’s Donna Slope, said about her encounter collaborating with Rock Content material:

“ Rock Articles obviously rocks!   The particular team we worked with to produce the first in a series of the World Intellectual Property Organization (WIPO) initiative on creating interactive digital stories for a globally audience was exceptional.   The team listened patiently to our explanations on what we all wanted to achieve and exactly where we had doubts, they leaped in to ensure we could fulfill our main objective, that was to reach an audience which has no intellectual property understanding and wanted to learn more.   We wish Rock Content material continued success in their efforts! ” -Donna Hill, Program Manager at WIPO.

As you can see, the interactive experience was well received on the  first day of its launch and is well coming to helping WIPO attain its goals. Talent networks have the potential to achieve great things and this is one of numerous examples.  

Moreover, the power of connecting different civilizations and languages can bring incredible and creative results. All of us brought  people together in the US, Canada, UK and Brazil. Each was working remotely, but were synchronized. This is the beauty of technology and collaboration that Rock Articles believes and embraces.

The post How Rock Content’ s Global Talent Created a Playstation Interactive Story intended for WIPO made an appearance first on Rock Content .

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