Do you know that it requires over four hours to write a typical blog post?
Articles marketers deal with tons of content daily:
They brainstorm and plan it. They create strategies for content promotion, plus they analyze the results of articles campaigns to adjust those strategies for better efficiency. More than that, it often happens that entrepreneurs need to write content (or at least edit it) by themselves.
Given the time needed for generating one piece of content, we have a problem:
You want to get more results in less time; you have tons of other tasks to complete; you understand you’ ll have to spend hours creating one content asset. It’ s frustrating, discouraging, plus demotivating. It seems that colleagues do it faster, right?
Let’ s see what you can do to organize the particular writing process for much better efficiency. This article will help you divide content creation into several phases, with practical tips for every stage on how to write more content in less time.
Marketers realize that content creation is not only about writing. You can’ t just sit in front of a blank page with nothing but a name in a pocket and start crafting a 2, 000+ words long article that would:
- be a part of your content strategy
- meet your marketing goals and your audience’ ersus search intent
- be data-driven, well-written, and SEO-optimized
- include custom visuals for better legibility and visibility in search motors
You need a pre-writing routine: brainstorming writing ideas, content planning, information research, preparing pictures and references, and setting out your content assets. It makes sense that a content creator can’ t do that on the same day and period ; otherwise, brain overburden appears, and it takes a lot more time to complete a content piece.
To write faster, you need to separate pre-writing practices and have almost everything ready before you start writing an article itself. Here’ s i9000 how to organize it much better:
Your properly-organized workspace
The truth is workspace organization influences the mood and productivity. Regardless of whether you’ re an office employee or a freelancer, do your best to organize everything for maximum inspiration, inspiration, and effective creating:
- Ensure you possess a comfortable chair and table. It’ s not only about your bodily health but productivity: Sitting with comfort and your entire body supported and relaxed, you’ ll focus on creative jobs and not get tired fast.
- Think of good lighting and potted plants. Studies prove a positive effect of sun light, soft and subtle colors of the walls around you, and cold color temperatures associated with desk lamps. As for plants , these people clean the air in your area, influencing your brain work; furthermore, they reduce stress, resulting in calmness, inspiration, and productivity.
- Customize it. Add a few personal items to your workspace: a calendar, a family photo, a motivational quote that inspires a person, etc . Consider everything that makes you feel motivated and inspired, but ensure you don’ big t clutter the table. Or else, these personal items will work like distractions, causing the opposite effect.
Faster and more productive brainstorming
Brainstorming brand new writing ideas that would fit your business goals and online marketing strategy is an integral part of content creation. It’ s that instant when you come up with topics for your future blog posts, sales content material assets, or social media content material.
How to make this process faster:
- Organize brainstorming once a week to generate many content concepts instantly so you wouldn’ t spend some other days on it. Choose a time and an hour for individual brainstorming sessions; to save period and make it even faster, you can do that during lunch time in a cafe or on the way home.
- Always have a notebook along with you: Write down all the ideas that strike you, even if they seem weak or irrelevant — you’ ll analyze them later on, when you need a writing idea for your next content resource.
- Think about a mind mapping technique for brainstorming. It allows you to develop ideas, signify them visually, and see their own connection for more possibilities plus alternative content ideas.
More efficient research
Once you have a few content topics ready, it’ s still early to start writing. Now it’ s time to do research on these topics, gather the data you’ ll cover in the content, and craft detailed outlines.
That’ s ways to do it faster:
- Research and outline a few topics at once. Even if you spend one working day gathering the information and sources for 3-4 articles, it will save you time later.
Let’ s say you devoted an hour brainstorming content concepts last Friday. You are back to function after the weekend on Monday, choose a few topics from that brainstormed list, and spend Monday researching plus outlining them.
Now, you have 3-4 outlines ready for creating on Tuesday, Wednesday, plus Thursday. By the end of the week, you’ ll get various complete pieces to publish plus distribute! With no pre-writing function, it would be impossible:
You’ deb have to plan and study every separate content piece during a week, distracting through the writing process. Topic research is time- and energy-consuming: Overloading your brain with it during the composing process itself, you won’ t be able to complete a set up fast.
Preparing visuals plus references
The pre-writing stage also includes the preparing of references and visuals for your content. How will you confirm and support the fights you use? What images, videos, graphics, and other visuals are you going to include for your content optimization?
The work with visuals takes time. That’ s what you can do to spend less time on it:
- Create a list of assets where you can find authentic and royalty-free illustrations for the articles.
- Make it a habit to keep all the relevant images, graphics, and other visual articles in one folder on your computer.
- Save all of the potential sources for recommendations beforehand: market surveys, scientific research inside your niche, expert reports, and so forth
With all this info in your pocket, ready beforehand, you won’ t have to stop writing every time you need a reference but don’ to know where to find it. A person won’t get distracted by searching for a visual or even a quote to mention, therefore creating faster and more efficiently.
Now it’ s time to write! Here go your tips on how to get it done faster:
Work with templates
Content marketers work with many templates: business plans, email pitches , social networking ads, etc . That’ t fine because professionally created templates are easy to customize, save time and resources, plus automate some tasks to get better focus on creative work.
Why not consider templates for content writing? After all, every type of content asset has its construction:
When writing a list, you know there should be an intro, H2 items with descriptions, and also a conclusion; when working on an instance study, you write an intro, background info, a demonstration of your findings, takeaways, plus references; etc .
So , you can prepare a template for every content type beforehand and afterwards use it to structure your own texts faster. Also, make your best to prepare the lists of linking words , glossaries, power words , along with other writing references to address and avoid writer blocks.
Get rid of distractions
Here go two guidelines you already know: Turn off your phone and desktop notifications whilst writing. Your proper business of workspace also helps you obtain rid of distractions: a comfortable seat, no clutter on your desk, a cup of green tea for better brain work — all these tricks work well for your productivity.
But there’ s one more:
Check the creating app you use for article marketing. Some have a distraction-free user interface ( Omm Writer, Freedom, Calmly Writer ), while others have tools to adjust it accordingly. Even if writing in Google Docs, you can hide the menu and make the screen free of all of the distracting elements:
Established strict deadlines and monitor time
With tons of management tools available for work business today, it would be a bad thing not to use some regarding motivating your brain to work faster. To speed up writing, address time management tricks plus make it a habit:
- Arranged timers: Put on a related app or an alarm clock on the table, set 20-30 moments, and don’ t quit writing until the time is over. It’ s a psychological trick for your brain to work faster, so you’ lmost all complete more text during this time.
- Set stringent deadlines: It tricks the mind into getting things accomplished, encouraging it to work quicker and finish writing promptly.
Work on a few texts at once
For some content writers, it’ s challenging in order to craft content step by step, beginning with an introduction and getting ahead to some conclusion in sequence. If you’ re among them, try working on a few texts at once: It can help you get several completed texts faster.
Here’ s just how:
- Write the parts of a text you feel inspired to write right now: It’ s not a must to start with an introduction; you are able to craft a few body sentences today, continue with a bottom line tomorrow, and finish having an introduction later.
- Work on a few text messages simultaneously: Compose an intro for one articles piece before lunch plus continue with a paragraph for another text after dinner. You’ ll have several posts ready by the end of the week.
- Use two computer displays: It will save period you spend switching between tabs while writing; you’ ll check references on one keep track of and write a write on another one.
Proofreading and editing your texts can take even more time than writing itself. To do it faster, it’ s worth using tools like Grammarly, ProWritingAid, or Hemingway . However , these equipment aren’ t pro editors: While they are OK to spot some grammar and stylistic mistakes, each of such equipment still has drawbacks plus can’ t guarantee good work.
It’ s particularly true about spelling:
We all know those catches with “ you/you’ re, ” “ their/they’ re/there, ” “ than/then, ” and so on. So , it would help to proofread your articles one more time, even if a few modifying tools have already finished checking.
A few tricks here:
Initial, you may want to zoom in on the draft to notice all the typos and other slips of the pen.
Second, — it’ s more about proofreading, not really editing — read your own draft as separate content, starting from the text end. It will help you avoid scanning and see weak words clearer.
Third, try reading your content item out loud. It seems more time-consuming but it makes you “ catch” even the tiniest mistakes you can miss while scanning. Plus, you will check the readability of the content like this.
Another trick is to print out your draft, have a pencil, and check this as if you were a teacher reading your student’ t essay. Such a change associated with perspective always works!
When possible, ask a colleague to learn your content piece. They’ ll check it with a clean eye, so they have more probabilities to notice all the gaps inside your writing.
With your outstanding organizational skills and little tricks to influence productivity, you can skyrocket your writing endeavors and remain an efficient content marketer. Just make your best to separate pre-writing and actual writing processes, get rid of distractions, and don’ t hesitate to make use of corresponding tools to your benefit.
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