12 B2B Marketing Trends You should know in 2022 (Infographic)

This year is likely to be one of great change and experimentation for B2B brands.

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Worldwide Content Strategy: a Complete Information in Creating Content Without Borders

Content marketing’s an important component of any company marketing strategy. Content includes blogs, white papers, videos, and infographics. It’s a great way to achieve customers online, so it’s no surprise 82% of marketers utilized content marketing in 2021.

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Methods to Develop Your Own Content Advertising Roadmap
content marketing road map

Think of content marketing as a journey. Like any journey, you need to know the destination. When you have the content marketing roadmap in hand, though, you can focus on where you want to go and the best way to get there. As Forbes’ Brian Sutter puts it, “It’s really hard going to a target when you don’t

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How to Develop a Content Pillar Strategy
content pilar strategy
Does your brand have a content pillar strategy? If your answer is no, your content strategy is likely disjointed — both from your perspective and your audience’s. Pillar content provides an important foundation on which the rest of your content is built. It focuses on the topics you and your audience care about most, and

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Exactly what Most Companies Get Wrong Regarding Content Strategy (And Ways to Fix It) [Rose-Colored Glasses]

Business leaders think about content strategy the way in which fish think about water. These people don’t – until someone points it out to all of them. Here’s how to help all of them make the connection between strategic content and business value. Continue reading

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seven Reasons Why Your Content Strategy Will not Work and How To Fix It

You have been trying so hard to work on your content marketing. You might have read hundreds of “10 items to do” articles on articles marketing and content creation. You have attempted all things possible, but nothing at all is working!

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Why you ought to Press Pause on Your Content material Strategy [Rose-Colored Glasses]

It’s time for a midyear checkup on your content and marketing strategy. As you consider changes, don’t let loss aversion drive your decisions. But do not ignore the impulse, either. Robert Rose shares the 5 questions he asks for a balanced content strategy assessment. Continue reading

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The very best Content Types For LinkedIn, According To A New Study

If you’re a LinkedIn consumer, you have probably seen a “you can’t post that upon LinkedIn” message sometime. Nicely, LinkedIn has changed a lot in recent years, and so have its users. We are seeing a lot of gurus informing us that short movies are the present and long term on almost every channel, yet is that […]

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The right way to Create Content That Resonates With Your Audience Long After They’ve Viewed It

Do you remember that blog post that stayed in your mind for days after reading it? What about the social networking post that made you press the share button without second thoughts? You might have even shared them with your network.

The post Tips on how to Create Content That Resonates With Your Audience Long After They’ ve Viewed It appeared first on Scoop. it Blog .

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7 Smart Ways to Interview a topic Matter Expert

By Lucy Merriman Interviewing subject matter experts — or SMEs — can be lucrative for freelance writers. The career website Indeed posits that the average SME in the usa earns $114, 000 per year for their expertise. As a article writer who creates content to get private or Enterprise customers through the… Keep reading

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