A lot has changed since the beginning of 2020, specifically after the initial lockdown in lots of countries around the world. It also changed the role of social media marketing in marketing strategies. Once used just as a funnel between a company and its clients, big companies are reimagining this interaction and creating social-first customer experiences. This […]
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Acquisition marketing is the strategy in order to you convert customers and bring in new, consistent company. By having a strong process in position, you can ensure that your customers funnel through your organization to become devoted sources of revenue.
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In the 4th century B. C, Aristotle wrote in his book Politics: “Humans are social animals by nature”. Many other philosophers throughout background supported the truth behind Aristotle’s statement. L. S. Vygotsky acknowledged this in Sociocultural Theory of Human Studying and Marshall McLuhan stated new communication technologies had been building a “global village”. We all thrive in communities. Since […]
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