How important is blog design to the success of your business?
The short solution: pretty dang important.
You see, your blog design displays who you are as a blogger, brand, and business — and influences your reader’s general experience.
In addition, a well-designed blog is a lot easier to read, more engaging, and even has better SEO results.
In this post, we’ll examine 21 sites along with creative blog design (including some standout elements you might want to swipe). Then we’ll wrap with a brief explanation associated with best design practices, so that you can focus on writing great weblog content.
21 Examples of Stunning Blog Design
As anyone who has spent time perusing the internet recently understands, there are lots of blogs out there. Over 600 million, according to some estimates !
The following blogs are not only good-looking but additionally include specific design components you can borrow for your own blog design inspiration.
So from A in order to Z (technically, U), let us look at these examples of weblogs and what makes them stand out from the particular crowd.
1 . 500px
Type: Photography Weblog
Take This Idea: Makes use of incredible photography as part of their visual-heavy design.
500px is designed and built for photographers. With member portfolios, photo licensing, plus a resource hub, 500px will give you never-ending visual inspiration.
Take a look through their particular blog to get ideas pertaining to what kind of images you could use for your blog’s featured image place.
2 . Airbnb
Category: Travel & Hospitality
Rob This Idea: A progress bar on top of the page shows how long you’ve read.
Yes, the Airbnb blog makes clever use of the reading through progress bar.
But they also use estimates and real-life examples off their Hosts. And if you’re searching for visual inspiration for your weblog homepage, their graphic hyperlinks might be just the ticket.
3. Austin Kleon
Category: Author Website
Steal This Idea: Austin tx puts a “Read My Books” CTA front and center. It’s obvious without being in the way.
Austin Kleon is a self-described “writer that draws. ” Since this individual “makes art with words and books with photos, ” his website and blog make heavy use of visual images.
One of my favorite user interface (UI) Design elements is just how he incorporates a sidebar on the left side of his site to keep their books top-of-mind.
Heads up: this website is an exception to the one-or-none sidebar recommendation in the suggestions at the end of the post.
Category: Content Division for the Retail Company
Steal This Idea: Dog. Photos. Everywhere.
The web loves animals. And with dog industry spending expected to achieve almost $110 billion within 2022, BarkBox uses a amazing content marketing strategy to get the share.
BarkPost , the dog-themed content site associated with the BarkBox monthly subscription service, “helps dogs share their tales with the world, using the strength of the hoomans. ”
Because what pet owner can resist the power of puppy dog eyes (and stories)? Certainly not this author.
5. British + Co
Category: Lifestyle Blog
Steal This Idea: Wows with gorgeous imagery.
You’d be better with forgiven for mistaking the Brit + Co blog for a design magazine. Every blog post is full of topical cream magazine-quality visuals.
Whether it’s recipes for key lime pie bars and cocktails or a step-by-step guide to the ultimate edible backyard, the photography helps the reader feel like they can succeed.
6. charity: drinking water
Category: Nonprofit & Charitable organisation
Take This Idea: Makes excellent use of multimedia to highlight their philanthropic work.
Nonprofits like charitable organization: water possess branding challenges that are slightly different from the other for-profit businesses highlighted in this article.
They have to woo fundraisers plus partners as well as demonstrating the cost of their work. And charity work isn’t often “sexy. ”
The team who runs the particular charity: water blog does a great job of making their own work both fun and impactful.
Category: Marketing Blog
Steal This particular Idea: The sidebar is clean and focused, with a single call to action as well as a “you might also like” section.
Often , much less is more. Copyblogger finds a perfect balance with a simple color palette, bold typography choices, plus minimal imagery. Their WordPress blog site lets the content sparkle.
And there are no mistaking the next step you should take after reading certainly one of their blog posts. Copyblogger helps to keep each call to action (CTA) apparent and to the point.
8. Create + Develop
Category: Business & Way of living Blog
Steal This Idea: Uses visual hyperlinks at the top of longer posts to help make navigation easier.
Not just another lifestyle weblog, Create + Cultivate sits at the intersection of small business, life, and wellness. Their particular ideal reader is a self-described “ambitious woman” who possibly runs a small business or includes a side hustle.
The Squarespace site makes design inspiration easy using a consistent color palette woven about the same website, including their color-block navigation menus at the top of lengthier posts and on the blog homepage.
Category: Customer Success Administration Company
Steal This Idea: Makes use of a simple yet eye-catching color palette.
Customer success management might not be the most exciting topic on the internet, but ESG does an excellent job crafting a visually appealing website and blog.
ESG uses a consistent, simple, and brilliant color palette in its logo, featured images, links, buttons, plus call-out quotes.
10. Help Scout
Category: SaaS Company
Steal This Concept: A useful navigation menu pops up in the left side of the blog post as you scroll down.
Help Scout uses their own blog to educate about customer care and issues around growth and culture, as well as to provide inside peeks at the business and its software.
Another company where minimal design and a simple color palette help their customer-focused articles stand out, Help Scout maintains the reader experience front plus center.
Classification: Design Software program Company
Steal This Idea: The InVision weblog includes highlighted sections along with tips and resources relevant to specific sections of each article.
InVision provides a digital product design system that provides collaboration tools plus prototyping software.
Their blog, Inside Design , can make creative use of the right sidebar to offer additional tips plus resource materials. They include these CTAs alongside classical inline content boxes.
12. Julian Shapiro
Category: Writer’s Blog
Steal This Idea: Uses minimal design with consistent branding, letting the blog content material take center stage.
Julian Shapiro has a writer’s platform that falls into the less-is-more category. He uses his blog to “deconstruct how things work” and writes in-depth handbooks about topics ranging from growth marketing to writing to muscle building.
Julian’s smart design aesthetic allows for his brilliantly written content to shine. If you want your content to be the star, consider borrowing from Julian’s blog design inspiration.
13. Maria Killiam: Colour Me Happy
Category: Interior Design
Steal This Idea: Makes excellent use of “before” and “after” task example images.
Interior design blogs often make the list of blog design motivation, along with graphic design and web design blogs. And with their particular focus on beautiful imagery plus blog layout, it’s no wonder.
Helen Killiam ’s weblog is an example of how you can make use of photographs and images to support and explain blog content.
There’s nothing like using before and after images to inform a story, and Maria uses plenty of photographs to document dramatic transformations.
Grab This Idea: Uses colorful illustrations inside blog articles to help clarify complex mathematical concepts.
You’ve probably heard the adage “a image is worth a thousand words, ” and Math3ma ’s Tai-Danae Bradley uses both writing plus drawing to help readers understand the technical jargon behind numerical ideas.
Math3ma reminds us that however, most complex subjects can be broken down and explained. Also those who struggle with math will dsicover the articles on mathematics “fun facts” entertaining!
15. Mr. Money Mustache
Category: Personal Financial & Lifestyle
Steal This Concept: This Wp blog gives users the choice to switch between the “Classic Blog” and “Fancy Magazine” designs.
Mister. Money Mustache retired in his thirties and today writes about how to live a frugal yet “badass living of leisure. ”
When you first visit the site, the default view is a traditional blog layout. Using the click of a link, readers can choose a fancier layout with featured content articles, classic posts, current says, recommendations, and more.
If you’re just starting as a blogger, this design idea won’t be the best usage of your time. But for anyone with a recognised blog looking for something new to generate that “wow” factor, the blog layout change might be just the thing.
16. Nerd Fitness
Category: Fitness Blog
Steal This Concept: Good use of overall branding, design, and site consistency.
Steve Kamb, the founder of Nerd Fitness , created a special and compelling brand identification. With a worldwide audience of “people with desk tasks that love nerd tradition, games, books, and movies” standing beside him, it’s evident that his logos speaks to them.
The entire site is full of nerd culture references, from Morpheus to Optimus Perfect, and the resounding call to action would be to “join the Rebellion. ”
Their teaching philosophy is rooted in behavioral psychology, but the overall vibe is that getting healthful and leveling up can actually be fun.
17. Noah Kagan
Category: Business Education
Steal This Concept: Includes a “Best Articles to Start With” section on the homepage, giving new readers guidance about what to learn first.
Noah Kagan uses the blog at OkDork to share his tales on “marketing, starting a company, personal improvement, and efficiency tips. ”
When you scroll down past the sections with his latest content, a plug for his podcast, and a newsletter CTA, you get to a hand-curated collection of popular posts with highly compelling titles.
Right from the start, Noah positions himself as a business and advertising expert. What topics can you write about that demonstrate your expertise?
And how can you write headlines so compelling your own readers can’t help yet click ?
Category: WordPress Theme Designer & Blog Design Company
Steal This Idea: Post sections use different but supporting colors.
Upstairs is the Pixelgrade blog, a “place of discovery, learning, and meaningful connections built close to creating beautiful and prosperous websites. ”
As well as offering blog design templates and themes , the team uses their blog to showcase their products and coach their customers how to write great websites.
The visuals on Upstairs blog posts remind me a slight landing page, with each new section using a different set of colors. The switch keeps visual interest, and the consistent color palette ties it all together.
Category: Software Company
Steal This Idea: Uncommon visual alignment on blog header pictures immediately draws your eye and remains consistent across all blog posts.
The fact that Sumo uses “ tales ” for their blog URL should tell you something. The blog is full of situation studies as well as more traditional blogs. They take the success of their clients seriously and have the data plus stories to back it up.
But that does not mean they don’t enjoy creative blog design as much as the next company. Their use of quirky but consistent design elements makes their articles stand out no matter where you’re reading it.
twenty. The Londoner
Category: Lifestyle & Travel Blog
Steal This particular Idea: Uses photos with mouse-over links to blog articles rather than more standard navigation links.
The Londoner consists of posts about life, travel, style, and recipes. Their particular homepage dazzles with images of the travel lifestyle the writer leads. But these images draw double duty, also serving as blog post links.
The posts are filled with written stories, but it is the images that attract the reader more deeply into the lived experience.
21. Urban Influence
Category: Style & Branding Company
Steal This particular Idea: Makes creative use of visual titles and subheads.
The headline at the top of the particular Urban Impact blog leads to posts about work, understanding, life, and inspiration. As being a company that helps other companies to craft their online presence, it’s not surprising the Urban Influence blog has a stunning blog design.
One of my favorite tips from a recent post of theirs is the visual subhead pictured above. Rather than stick to a standard typography-based subhead, they used a striking visual image to make the subhead be noticeable.
Now you’ve seen the examples, let us dig into the design procedures that make them work.
5 Blog Style Tips for Maximum Impact
While opinions may change about what makes a good blog design, a few key elements will stand the test of time.
Let’s look at five areas where your personal blog design can stand out from the group.
1 . Keep the Brand Consistent
While flashy design elements may be fun right now, running a blog success depends on maintaining a consistent brand.
- Consider Color: choose a consistent plus complementary color scheme, along with two or three colors max. Most links should be the same color.
- Think About Typography: the color palette, choose two or three fonts to use throughout your design. Use serif fonts meant for body copy.
- Make Use of Multimedia : think ahead to the forms of photography, illustrations, videos, and blog graphics you will need. Make use of high-quality images (properly sized) and choose consistent image dimensions (your blog web page template might tell you what sizes are ideal).
2 . Create Your Reader Top of Thoughts
What are the targets of your overall website, person pages, and blog posts? Keep these goals in mind when you design your blog.
- User Interface (UI) Design: just how easy is it for your viewer to use your website? Aim for crystal clear, simple, and intuitive navigation using menus and inner links. Keep your section headings and subheads (H2, H3, H4) organized and consistent.
- User Experience (UX) Design: this is where great content comes in. Keep your blog audience-focused (empathy is essential) and highlight your best content. It’s also helpful to have each evergreen content as well as more timely articles.
- Social Media Integration: make it easy for your readers to share content they really like. Keep your social icon design consistent.
3. Consider Page Functionality
How fast your website loads has a great deal to do with your SEO outcomes. There are some easy things you can do to speed up your site.
- Apply Reactive Design Recommendations: make sure any blog design templates or themes you think about are mobile-friendly.
- Design for Availability: some of your readers may have visual, bodily, or other disabilities. You can make quick changes to make your web site more accessible, including supplying visual contrast, clearly marking all forms, and using oll (derb) text for all images.
- Pay Attention to Down load Times: use these simple fixes for slow site speed, so your readers don’t get disappointed and leave.
4. Follow the Masses
There will be occasions where you want to stand out from the particular crowd, but some aspects of your site design are better simply following convention.
- Embrace Whitespace: help your visitors stay engaged by using short paragraphs and leaving room between your text.
- Keep Readers Engaged: decide whether or not to use a single sidebar or any sidebar at all, and utilize the space to highlight some other posts or resources that could be helpful. An easily accessible lookup bar will help your visitors find what they’re searching for.
- Contact Readers to Action: keep your primary CTA (call to action) above the fold, build believe in through consistency, and get readers ready to take action.
5. Keep It Simple
Most importantly, don’t make it complicated. Yes, there are a million rules you “should” follow when it comes to your blog design. But what counts that the readers find what they are looking for and come away happy.
Right now you’ve learned more about exactly what goes into great blog styles and picked up some new ideas, what’s next in your blogging journey?
Next Stop: Creative Weblog Design
Using the best design practices through your belt and these examples fueling your inspiration , now it’s time to choose the design elements you want to use in your blog.
Remember, your blog design needs to be all about you and your readers. That are you as a blogger as well as a brand? And what do you think can resonate with your ideal readers?
Take a moment and write down your ideas. Think about how you can incorporate any of the design elements from this post that can help for a great blog.
And then get out there and wow your readers with your first-rate blog design.
The blog post The twenty one Best Examples of Beautiful Weblog Design in 2022 appeared first upon Smart Blogger .